International Journal of Enterprise and Innovation Management Stuides

?/span>January ?June 2010 Vol 1. No2

 

S.No

Title of the Paper And Authors

Pages

 

1.

Sustainable Competitive Advantages Of Coffee Day Coffee Chain Marketing Mix

S.C. Sivasundaram Anushan, Dr. R. Neelamegam

1-4

2.

Derivatives - A Boon Or Bane In Risk Management

M. Santhini, Dr. S. Mayilvaganan

5-9

3.

Micro Finance And Women Empowerment A Study In Puducherry

B. Zahir Hussain,? Prof. Dr. M. Syed Zafar

10-18

4.

An Analysis of Financial Crisis And Its Impact On Mutual Fund

D. Sasikala

19-25

5.

Impact Of QFD & Causal Effect On Effective Software Development Process In Terms Of Quality Enhancement

Aruna Deoskar,Deepali Sawai

26-30

6.

Challenge By Private Labels For Manufacturer Brands

Sayali Pataskar

31-35

7.

Excellence Through Visionary Leadership And The Creative

Dr.P.Nagarajan ,Dr.G.Wiselin Jiji

36-40

8.

Exploitation Of Statistical Methods To Augment Quality In Service Industries

S. Asha Parvin, J.Dhilip

41-44

9.

Critical Analysis Of E-Services And Its Brand Building Strategies Adopted By Top Pharmaceutical Players

Kumardatt A Ganjre

45-48

10.

Service Brand A Journey From Wow To Reliability To Long Lasting Relationships

Swati Bisht

49-55

11.

Investors Behavior In Decision- Making Process ?A Critical Study

K.Veeraraghavan, Dr.M.Anbalagan

56-60

12.

Venture Capital ?An Overview

R.Shunmuga Sundari

61-67

13.

hey Safest Shelter For Investors ?A Glance?o:p>

Dr.N.Shanmugam

68-72

14.

The Nitty-Gritty Of Brand Management

Dr.S.Ramachandran

73-75

15.

Indian Financial System: Discriminating The Disabled

G. Madan Mohan

76-80

16.

Retail Trade In?Independent India

Pravin Laxman Thorat

81-88

17.

Work-Life Balance : Family-Friendly organizations today focus.

S.Susi, Dr.K Jawahar Rani

89-96

18.

A Study On The Perception Of Insurance Policy Holders Regarding Met Life Insurance

K.P.Rajalakshmi, Dr.K.Javahar Rani

97-104